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Gritdaily

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The Power of Purpose: Robert Craig Lenney on Business, Giving Back, and Social Impact

  • Robert Craig Lenney, the inventor behind Gutterglove, is committed to social impact and philanthropy.
  • He established Gutterglove, which specializes in solving issues around home maintenance using stainless-steel micro-mesh guard, in 2003.
  • Robert Craig Films was established in 2018 when he stepped back from day-to-day operations and channelled energy into film-making.
  • Lenney's passion for film-making led to the production of No Address, a feature film that focuses on issues around homelessness.
  • 50% of the net proceeds from the five productions of No Address support organized combatting of homelessness known as Big 5 Giveback.
  • The foundation allows the production of films with meaningful and impactful messages while maintaining a significant commitment to philanthropy and social impact.
  • Lenney emphasizes on businesses to have an active role in supporting social responsibility and community care.
  • His vision for the future includes an increasing collaboration between Gutterglove and Robert Craig Films in advocating social issues and encouraging others to do the same.
  • From the early days of solving homeowners' problems to raising awareness about social issues in filmmaking, Lenney's story showcases the power of following one's passion and using entrepreneurship as a platform for good.
  • Lenney wants to make a real difference in reducing homelessness, and he encourages everyone to play their part.

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