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The proble...
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Seths

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Image Credit: Seths

The problem with ‘very’

  • The word 'very' is a lazy amplifier that can alter the intended message.
  • Using 'very' before positive adjectives can emphasize and reinforce the intended meaning.
  • However, when used before descriptions of otherness, it can objectify and push people into a corner.
  • Choosing more memorable amplifiers or simply removing 'very' can improve clarity and consistency of the message.

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