<ul><li>Some fashion brands, such as Shein and Halara, are pausing influencer campaigns due to US tariffs.</li><li>The trade wars initiated by President Trump have hit the influencer economy.</li><li>Shein is temporarily halting collaborative videos while Halara is pausing some sponsorship campaigns.</li><li>The pause is due to concerns about the business impact of new US tariffs on Chinese manufacturing.</li></ul>

The trade wars hit influencer marketing as some fashion brands pause campaigns and blame tariffs

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