A naukri.com initiative
Insider
1w
346
Image Credit: Insider
These ex-Tesla employees want to launch a new Roadster before Elon Musk
- Longbow, a new EV startup founded by two ex-Tesla employees, aims to deliver a Roadster before Elon Musk's Tesla at a price starting from £64,995 ($85,500).
- The startup's approach focuses on 'lightness' and aims to offer an edge in building electric sports cars, with their first model, the Speedster, priced at £84,995 ($112,000).
- Longbow's lineup includes the Roadster, priced at £64,995 ($85,500), which is a nod to Elon Musk's delayed Tesla Roadster that was promised as 'the fastest production car ever made.'
- Co-founders Daniel Davey and Mark Tapscott, former Tesla employees, have a wealth of EV experience and aim to avoid the fate of failed EV startups by leveraging their knowledge.
- Longbow adopts a 'speed of lightness' approach, sourcing components from outside suppliers to enhance flexibility, margins, and take advantage of the advanced EV supply chain.
- The startup plans to prioritize local UK suppliers but recognizes the significance of utilizing Chinese EV technology, especially in components like batteries.
- Longbow aims to finalize its supply chain before deliveries begin in late 2026 and has received positive responses to the Speedster and Roadster models.
- Davey and Tapscott declined to disclose the number of reservations but emphasized the potential of disruptors in the auto industry, mentioning Tesla's annual production volume of 2 million cars.
- The startup's founders highlight the untapped market segment for mid-range electric sports cars, believing that focusing on this niche will yield strong margins and a competitive advantage.
- Despite the challenging EV market, Longbow's unique approach and experienced team position them to succeed in delivering innovative electric vehicles ahead of established competitors like Tesla.
Read Full Article
20 Likes
For uninterrupted reading, download the app