<ul><li>Apple pays $15 million for a promotional tie-in with the Mission: Impossible movie.</li><li>The marketing campaign aims to promote the PowerBook used by Tom Cruise in the movie.</li><li>Apple's promo comes amidst the company's attempt to recover from its largest quarterly loss ever.</li><li>The campaign faces challenges, including late signing of the deal and issues with the featured PowerBook 5300 models.</li></ul>

Today in Apple history: Apple pays $15 million to promote Mission: Impossible

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