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Today in Apple history: Apple’s ‘Get a Mac’ campaign comes to an end

  • On May 21, 2010, Apple quietly ends its award-winning 'Get a Mac' ad campaign featuring Justin Long and John Hodgman as Mac and PC.
  • The 'Get a Mac' ads were part of Apple's marketing strategy to showcase the differences between Macs and PCs, with 66 TV spots directed by Phil Morrison.
  • The campaign concluded in 2009 with the last TV ad and was replaced by 'Why You’ll Love a Mac' page on Apple's website in 2010.
  • John Hodgman reprised his PC character at Apple's 'One More Thing' event in 2020, marking a nostalgic nod to the iconic ad campaign.

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