Ripple holds 42.5 billion XRP, making price growth essential for its survival.Rising XRP price enhances liquidity, investor trust, and competitive edge over traditional payment networks.XRP's value is crucial for Ripple's finances, operations, and long-term sustainability against competitors like SWIFT and Stellar.Higher XRP price improves Ripple's financial credibility, attracts enterprise customers, and supports real-time settlement for global transactions.