Google Play announced updates at Google I/O to help streamline subscriptions and maximize revenue for developers.
1. Subscriptions with add-ons feature introduced to merge base subscriptions and add-ons in a single transaction.
2. Subscription benefits now showcased in more areas across Play to reduce voluntary churn by 2%.
3. Extension of grace period and account hold duration to decrease involuntary churn by allowing longer window for users to update payment information.