Cryptocurrency platform Tron is preparing to go public in the U.S. following the halt of a fraud probe by U.S. regulators into companies run by Tron's founder, Justin Sun.
Tron is planning to go public through a reverse merger with SRM Entertainment, orchestrated by Dominari Securities, a New York-based investment bank associated with Donald Trump Jr. and Eric Trump.
The new company resulting from the merger will hold Tron tokens akin to MicroStrategy's practice with bitcoin, with Eric Trump expected to assume a role within the company.
The deal involves Tron offering $210 million in token assets to the new entity, amid a surge in cryptocurrency deals following President Trump's support for the industry.
Tron and its founder, Sun, were previously charged by the SEC in 2023 for selling unregistered securities and market manipulation, but the investigation was paused after a more crypto-friendly approach by Trump.
Sun had announced a $30 million investment in World Liberty Financial, a crypto firm linked to the Trump family, expressing commitment to U.S. blockchain growth.
In the cryptocurrency sector, there is growing interest in stablecoins for commerce, with companies like Walmart, Amazon, and Shopify exploring their own stablecoin initiatives.
Stablecoins offer efficiencies in commerce but raise concerns about oversight, standards, and risk controls according to PYMNTS.