TRON's cryptocurrency TRX experiences a surge in price following a high-stakes merger and investment deal with SRM Entertainment.
SRM Entertainment secures a $100 million deal to launch a TRON-based treasury strategy, leading to a 3% increase in TRX price.
The agreement involves SRM issuing Series B Convertible Preferred Stock and warrants worth up to $210 million toward a TRON Treasury Strategy.
Justin Sun, founder of TRON blockchain, becomes an advisor to SRM Entertainment as part of the deal.
SRM Entertainment rebrands to Tron Inc. following the agreement, with Donald Trump Jr. and Eric Trump reportedly playing a role in the reverse merger.
Sun's involvement showcases a close relationship with the Trump family, emphasizing investments in TRUMP meme coin and World Liberty Financial.
TRX price surged to $0.2803, with over $1.2 billion in trading volumes and a market capitalization exceeding $26.5 billion.
Justin Sun underscores TRON's global reach with 310 million user accounts and daily on-chain transactions over $20 billion in US dollar-backed stablecoins.
TRON's planned dividend policy linked to TRX staking aims to attract institutional and retail investors in the future.