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UK digital ‘end-of-life’ services startup Farewill acquired for $16.8M

  • U.K. end-of-life services provider Farewill has been acquired by funeral service provider Dignity in a $16.8 million deal.
  • The acquisition aims to help Dignity expand its presence in the growing death care services market.
  • Farewill, founded in 2015, is a part of the emerging 'death tech' category.
  • The acquisition is subject to regulatory approval and expected to close by January 1, 2025.

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