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USPTO refuses Tesla Robotaxi trademark as “merely descriptive”

  • Tesla's CEO Elon Musk envisions the company's future in driverless vehicles despite the majority of its revenue coming from selling electric cars.
  • The United States Patent and Trademark Office has rejected Tesla's trademark application for 'robotaxi', deeming it too generic and merely descriptive.
  • The term 'robotaxi' has been in use for over a decade and the USPTO referenced sources like Wikipedia, The Verge, and Zoox in its decision.
  • Tesla now needs to find new names for its envisioned sub-$30,000 driverless two-seater vehicle as it cannot trademark 'robotaxi'.

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