<ul><li>Urban consumers show a preference for value-added millet products and snacks, while rural areas stick to traditional consumption patterns of using millets as staples.</li><li>A study by the International Institute of Millets Research emphasizes the need for targeted policies and strategic interventions to enhance millet production and consumption nationwide.</li><li>Increase in cultivation area, yield, and profitability across millet types observed after campaigns during the International Year of Millets in Rajasthan, Maharashtra, Karnataka, and Madhya Pradesh.</li><li>Recommendations include establishing a National Millet Development Programme, promoting value-added millet products in rural areas, and investing in research for high-yielding, climate-resilient millet varieties.</li></ul>

Value-added millet products fail to gain traction in rural India

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