VanMoof, a Dutch e-bike startup, returns with a new model, the S6, after bankruptcy, emphasizing custom parts and robust service network for sustainability.
Co-CEO Elliot Wertheimer aims to maintain VanMoof's design-forward identity without compromising on unique custom parts, following past repair pitfalls.
VanMoof redesigned components with McLaren Applied's expertise, focusing on reliability and availability of custom parts, addressing past issues.
The company now collaborates with large manufacturers like Panasonic for aspects like battery design to enhance performance and reliability.
Improved support infrastructure, including repair centers and sales partners, ensures better service coverage and easier warranty claims for customers.
Focus on European markets, expanding repair network, and online training for repair partners highlight VanMoof's strategic growth plans.
VanMoof anticipates U.S. expansion but faces delays due to tariff policy uncertainties under President Trump's administration.
The new VanMoof S6 urban e-bike features sleek design, advanced tech elements, improved Halo Ring display, integrated navigation, and enhanced anti-theft features.
Additional features such as crash detection, safety updates, and mechanical shifting system improvements enhance the riding experience of the S6.
Iconic boost button for added power, sturdy construction despite its weight, and focus on delivering on promises characterize VanMoof's reinvigorated approach with the S6.