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VentureBeat
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Visa launches ‘Intelligent Commerce’ platform, letting AI agents swipe your card—safely, it says
- Visa has launched a new platform, Visa Intelligent Commerce, allowing AI agents to make purchases on behalf of users with strict security measures.
- AI assistants can recommend products and complete transactions through partnerships with leading AI companies like IBM, Microsoft, and others.
- Visa addresses a gap in AI commerce by enabling AI systems to transact, not just help with product discovery.
- Users control the AI agent transactions by setting parameters like spending limits and merchant categories while AI handles the details.
- Visa emphasizes security with tokenized digital credentials, identity verification, and real-time transaction monitoring.
- Consumers can delegate shopping tasks to AI agents while maintaining control over their preferences and limits.
- Visa aims to revolutionize online shopping by enabling AI agents to find, shop, and buy based on consumer preferences with Visa Intelligent Commerce.
- AI adoption is on the rise, and Visa's platform is seen as a critical step towards widespread AI commerce adoption.
- Visa's approach focuses on user control, privacy, and security, potentially revolutionizing how consumers shop online.
- Visa's initiative aims to simplify and scale transactions by integrating payment capabilities directly into existing AI platforms.
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