Walmart introduces AI shopping assistant called Sparky on its app to help customers search for items, synthesize reviews, and make informed choices.
Sparky offers instant and comprehensive answers to product questions, provides recommendations, and will soon enable customers to customize their experience by reordering essentials and booking services.
The AI assistant, Sparky, is designed to be multi-modal, capable of understanding text, images, audio, and video to cater to customers' shopping needs seamlessly.
Walmart's move aligns with the trend of retailers leveraging AI innovation to adapt to changing consumer spending habits and boost sales in a slower-growth environment.