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UX Design

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Image Credit: UX Design

We built UX. We broke UX. And now we have to fix it!

  • UX professionals need to reclaim their influence, design with strategic clarity, and stop accepting surface-level work.
  • The decline of UX influence was due to a focus on process over outcomes and obsession with methodologies.
  • The rapid rise in demand for UX professionals led to underprepared designers, creating a credibility problem.
  • The UX feedback loop fractured, with testing becoming validation rather than learning, leading to false confidence.
  • AI technologies are being rolled out without sufficient UX research, impacting user trust and credibility.
  • The erosion of trust in AI and design highlights the importance of transparency, ethical safeguards, and user understanding.
  • Dark patterns and manipulative interfaces are influencing trust negatively, showcasing a lack of user-centric design.
  • Reclaiming UX influence involves being proactive in decision-making, asking better questions, and connecting design to business outcomes.
  • UX design needs to focus on building trust, clear communication, challenging assumptions, and involving stakeholders early in the process.
  • To enhance UX practice, visibility, data-driven narratives, inclusivity, curiosity, and proactive engagement are essential.

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