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‘We introduced avocado to the high street!’ How Pret conquered London – and began eyeing the rest of the world

  • The first Pret a Manger branch opened in 1986, but the original shop was in Hampstead and went bust before the name was sold to new owners.
  • London is filled with 274 Pret branches, making it synonymous with the capital's food culture.
  • Pret's popularity stems from its accessible locations and reliable quality, offering items like lattes and baguettes as bestsellers.
  • Pret's profitable comeback in 2022 led to increased sales, paving the way for expansion globally.
  • Critics debate the impact of chain establishments like Pret on local independent businesses and overall job quality.
  • Pret faced backlash over changes in its subscription service and tragic incidents involving allergic reactions to its products.
  • Pret's presence in London represents a larger trend towards homogenization, with concerns raised about urban space and cultural diversity.
  • Despite its success in London, Pret has shifted its focus to international expansion, with new branches in various countries.
  • Having conquered London, Pret now aims to expand its influence globally, with numerous new shops opening abroad.

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