Binance, founded in 2017 by Changpeng Zhao (CZ), has become the largest exchange in the industry.
CryptoQuant's whale ratio on Binance has surged by 400% since 2023, indicating a significant increase in large-holder inflows.
The whale ratio went from 0.08 in mid-2023 to 0.77 in 2024 and 0.76 in 2025, showing a remarkable uptrend.
The growing presence of whales suggests that major investors are increasingly comfortable using Binance, boosting liquidity and institutional relevance.
Despite high market volatility in 2025, Binance users are holding onto their assets rather than selling during price swings, indicating long-term confidence.
Activity in higher beta altcoins on Binance remains strong, highlighting sustained risk appetite among users.
Binance's market leadership is reinforced by the rising whale momentum, positioning it favorably with strong scale, liquidity, and ecosystem.
Assuming a stable regulatory and competitive environment, Binance is expected to maintain its dominance with increased institutional participation.