<ul><li>Before launching, most startups miss validating whether there is a demand for their offering.</li><li>Key areas that startups should focus on before launching include customer problem validation, understanding the market and competition, defining an Ideal Customer Profile, and generating pre-product demand.</li><li>Having a clear understanding of who the product is for is crucial to avoid making products that resonate with no one.</li><li>Starting with validation before jumping into building mode can save startups from investing in something that may not meet the needs of real users.</li></ul>

What 90% of Startups Miss Before Launching

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