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What Slack’s invite flow teaches us about virality
- Slack, with over 42 million daily active users, provides insights into the mechanics behind its PLG growth loop.
- Slack's fast growth is attributed to its optimized referral loops and efficient invite-sending flow.
- The K-factor is used to optimize referral loops and drive viral growth.
- The article explores the new user experience of invitees on Slack.
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