<ul data-eligibleForWebStory="true"><li>WhatsApp is rolling out ads through its Stories-like status feature, announced by Meta.</li><li>Meta had been considering bringing advertising to WhatsApp for years, despite initial resistance from its founders.</li><li>Last year, Meta made over $160 billion in ad revenue.</li><li>Meta plans to tailor ads on WhatsApp based on limited user information like location, language, followed channels, and ad interactions.</li><li>Users can adjust their ad preferences through Meta's Accounts Center.</li><li>Meta states that ads in WhatsApp will not disrupt personal chats and assures that user phone numbers won't be sold to advertisers.</li><li>Meta will also introduce promoted channels and subscription options in WhatsApp.</li></ul>

WhatsApp is officially getting ads

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