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When the Spotlight Fades, PR Keeps the Lights On: The Power of Public Relations for Brands

  • Public Relations (PR) is an essential aspect of brand-building that sustains momentum and turns attention into trust, credibility, and long-term success.
  • While advertising creates initial buzz, PR maintains attention and converts it into lasting brand loyalty.
  • PR builds trust, turns customers into advocates, and keeps brands relevant in a competitive marketplace.
  • Advertising and PR work best together, with advertising grabbing attention and PR ensuring that notice turns into respect and loyalty.

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