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Where You Spend Matters: Rejecting Racism, Discrimination in Business

  • For the Tigrayan community, where they spend their money matters due to the genocidal war on Tigray.
  • Giving money to businesses that support harmful agendas fuels the system of oppression.
  • Supporting Tigrayan-owned businesses empowers the community and creates opportunities.
  • By supporting businesses from within their own community, they can fight against systemic racism and help build generational wealth.

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