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Who Owns Your Driving Data? The Fight Over Automotive Privacy

  • Modern cars are data-hungry devices collecting various types of data from drivers, raising concerns over ownership.
  • Automotive data ownership is a grey area with regulations like GDPR and CPRA providing rights to drivers but automakers having broad control in practice.
  • Lack of clear data governance in automotive industry leads to real-world risks and implications especially with autonomous vehicles.
  • Platforms like GoSeqr aim to enable responsible and transparent automotive data practices, shifting the focus from data extraction to data stewardship.
  • Real data ownership should lie with the drivers, allowing them to stay informed, provide clear consent, and revoke access when necessary.
  • The automotive industry needs to shift towards data stewardship to build trust, earn loyalty, and achieve market leadership.
  • The debate over driving data ownership will shape the future of mobility as tech companies and carmakers converge.
  • Visit GoSeqr to explore how companies can empower drivers in controlling their data while fostering innovation.

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