<ul><li>Acquiring a competitor can end in failure due to various challenges, as experienced in the case of Shary acquisition.</li><li>Technical complexity of data migration and recreation of collaboration system added unexpected difficulties.</li><li>User resistance emerged as a major problem, with many unsubscribing or requesting deletion despite replicated functionalities and stability of the new platform.</li><li>To avoid such failures, it is important to engage with users, clearly communicate benefits, provide gradual transition options, and consider user habits and psychology.</li></ul>

Why Acquiring a Competitor Can End in Failure

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