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Why Fluence is Relying on Bengaluru to Tackle Energy Price Chaos

  • Fluence, a leading energy storage company, relies on Bengaluru's innovation for tackling energy price volatility, leveraging AI-driven software to predict price fluctuations.
  • The company's decision to establish a Global Innovation Centre (GIC) in Bengaluru was driven by the availability of talent, with a significant portion of their technology team based in India.
  • Fluence's new product, Smartstack, offers a modular design that differs from traditional container solutions, focusing on advanced intelligence and sensing technology.
  • To maintain transparency and compliance, Fluence develops its controls and software outside of China, distinguishing itself from competitors.
  • Fluence's India operations play a key role in innovation, including real-time monitoring, remote interventions, and the development of proprietary software solutions.
  • The company relies on major technology providers like Microsoft Copilot and AWS while prioritizing ownership of critical applications such as its bidding software, Mosaic.
  • Fluence empowers its Bengaluru team for decision-making, with plans for potential expansion in India and a focus on building a broader ecosystem and localizing the supply chain.
  • The company's operational model, akin to Apple's, involves owning the hardware and design while collaborating with local suppliers for production, enabling rapid scalability.
  • India's competitive advantage in talent diversity and strong local ecosystem is recognized by Fluence, driving collaboration with local and global players for growth and innovation.
  • Fluence aims to better serve the Indian market despite it not being among their top markets currently, with a focus on enhancing market reach and seeking new opportunities.

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