Mitsubishi Australia is set to launch the new ASX SUV, which is a rebadged Renault Captur, aiming to attract new buyers and increase sophistication.
The decision to use the Renault platform was based on market research and the potential to target customers who do not currently buy Mitsubishi vehicles.
Mitsubishi's success with the Outlander model gives confidence in the potential of the new ASX, which is expected to be priced higher due to increased technology and sophistication.
The new ASX may offer hybrid variants to comply with Australia's New Vehicle Efficiency Standard, aligning with Mitsubishi's commitment to hybrid technologies.