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Why Netflix and Disney+ Are Betting Big on Personalization — And What It Means for the Future of…

  • Netflix and Disney+ are heavily investing in AI-powered personalization for their streaming platforms.
  • The focus is on providing real-time watch suggestions and custom content hubs to enhance viewer experience.
  • This strategic move aims to reduce churn, boost retention, and increase viewer loyalty.
  • The future of streaming is personalized content delivery, with AI playing a key role in creating tailored experiences for individual viewers.

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