<ul><li>Networking with top decision-makers, such as CEOs and executives, is often easier than engaging with lower-level associates.</li><li>Decision-makers are more open to new connections and receptive to fresh ideas, as their focus is on big-picture growth.</li><li>CEOs, founders, and top executives are more willing to help and mentor, as they don't operate from insecurity and see potential collaborators.</li><li>Networking upward should be a priority, focusing on providing value and building long-term engagement with decision-makers.</li></ul>

Why Networking with Decision-Makers is Easier and More Effective Than Engaging Lower-Level…

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