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Women Entrepreneurs Empowering Rural Communities: A Tale of Economic Transformation
- As of January 2024, the number of women-led MSMEs in India has reached nearly 4.7 million, marking a 68.17% surge from March 2023.
- Women entrepreneurs are projected to create between 150 and 170 million jobs by 2030, potentially boosting India's GDP growth to 8%.
- Renuka Mishra, Founder, RenHomz and Preeti Bhandari, Founder, Naturally Pahadi head women-led MSMEs that are empowering rural communities through their innovative approaches.
- RenHomz works with artisans across India to create unique, handmade products that celebrate the country's rich artistic legacy.
- Naturally Pahadi is building a movement that empowers local farmers and promotes sustainable agriculture.
- Walmart Vriddhi is a supplier development program launched in December 2019 in collaboration with Walmart’s program partner Swasti. It provides MSMEs access to digital training, business advice, and personalised mentorship.
- Mishra learned to optimise her packaging, significantly reducing product breakages during shipping. On the other hand, Bhandari gained insights into data interpretation, allowing her to identify her most promising products and target markets more effectively.
- Mishra's RenHomz has benefited over 150 women artisans and prides itself on empowering artisans to take pride in their work.
- Bhandari's Naturally Pahadi has directly worked with over 150 women artisans and farmers with a substantial boost to rural household incomes.
- Economic empowerment of rural women from women-led businesses has far-reaching effects, from improved family health and education to increased community decision-making power and reduced gender inequality.
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