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Image Credit: Bloomberg Quint

Xiaomi Founder’s Bold EV Bet Is Paying Off Where Apple’s Failed

  • Xiaomi's successful EV venture contrasts with Apple's failed car project.
  • Lei Jun's strategic approach boosted Xiaomi's reputation and market value in China.
  • Xiaomi's grounded approach involved learning from top automakers and investing in the EV supply chain.
  • Xiaomi's EV division expected to turn profitable in the second half of 2025.
  • Xiaomi contemplates global expansion, targeting markets outside China from 2027.

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