AI founders are advised to embed with customers as 'forward-deployed engineers,' taking a page out of Palantir's playbook, says Y Combinator partners.
This approach has helped some AI founders secure 'six, seven-figure deals' by being hands-on in the sales process and rapidly building tailored demos.
Garry Tan, a former Palantir employee, highlighted the significance of being technical, great at product development, and skilled in understanding client needs.
By adopting Palantir's strategy of embedding engineers with clients, AI startups have managed to outmaneuver larger competitors and make significant business progress.