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You Might Be Getting Manipulated: Dark Patterns

  • Dark patterns are deceptive UX design tactics that manipulate user behavior.
  • Common dark patterns include fake scarcity, confirmshaming, time pressure, nagging, and obstacles to canceling services.
  • These tactics exploit human tendencies, erode trust, and prioritize quick sales over long-term relationships.
  • Brands should prioritize authenticity, respect, and transparent experiences to enhance their reputation and success.

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