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YouTube Tightens Rules on Clickbait with New Enforcement Policy

  • YouTube is implementing stricter rules to tackle misleading clickbait content, starting in India.
  • The new policy focuses on removing videos with exaggerated claims in titles or thumbnails that fail to deliver.
  • Initially, offending videos will be removed without penalties to educate creators about the new rules.
  • YouTube plans to gradually enforce the policy on newly uploaded content and expand globally in the future.

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