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Zepto vs B...
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Zepto vs Blinkit: The 10-Minute Delivery War — Who Will Win?

  • The battle between Zepto and Blinkit in the 10-minute delivery war is intensifying in the Indian e-commerce market.
  • Both companies are competing to provide ultra-fast grocery delivery, but questions arise about profitability and long-term viability.
  • Zepto, with its first-mover advantage, focuses on operational efficiency and strategic expansion in Tier-1 cities.
  • Blinkit, backed by Zomato, leverages an existing user base and operational synergy, but must overcome challenges in scalability and improving unit economics.

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