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Zomato-owned Blinkit launches EMI payment option for orders above Rs 2,999

  • Blinkit, owned by Zomato, has launched an Equated Monthly Installment (EMI) payment option for orders above Rs 2,999.
  • The EMI option aims to improve affordability and enable better financial planning for customers.
  • Blinkit has partnered with major banks to offer the EMI facility through credit cards.
  • The addition of the EMI feature is expected to drive larger orders and improve the platform's average order value.

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