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Zuckerberg’s swerve: how diversity went from being a Meta priority to getting cancelled

  • In 2019, Facebook committed to achieving workforce diversity but later abandoned diversity goals under Meta, led by CEO Mark Zuckerberg.
  • The company had doubled the number of Black and Hispanic employees, with women accounting for over a third of the global workforce by 2022.
  • However, by January 2025, Meta announced the end of diversity initiatives, citing the term 'DEI' as charged and advocating for a shift towards 'masculine energy.'
  • Zuckerberg's focus on 'masculine energy' has led to the cancellation of diversity programs and changes in content moderation policies, including around gender and identity.
  • Former Facebook employees attribute the decline in diversity goals to shifting priorities under Zuckerberg's leadership, with diversity efforts often being reactive and lacking substance.
  • Sheryl Sandberg's departure as COO in 2022 marked a turning point, signaling a deprioritization of diversity goals under Zuckerberg's leadership.
  • Efforts like the '50 in 5' goal aimed at diverse representation waned by 2020, with Facebook facing internal pushback and restrictions on employee political speech.
  • The transformation at Meta, including budget cuts, the dissolution of DEI teams, and a shift away from diversity reports, has raised concerns among employees about the company's future commitments.
  • The abandonment of diversity initiatives at Meta highlights a significant departure from the company's previous stance as a leader in diversity and inclusion within Silicon Valley.
  • The unraveling of diversity goals at Meta coincided with broader changes in company direction under Zuckerberg, raising questions about the future of diversity and inclusion efforts within the organization.
  • Employees express disappointment over Meta's reversal on diversity commitments, citing the company's substantial resources and potential to make a significant impact in promoting diversity and inclusion.

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