<ul data-eligibleForWebStory="true"><li>Jonathan Hurwitz shares storytelling tips based on 10 years at Disney, focusing on social media.</li><li>Lessons include adding stakes, using shapes for emotion, and creating conflict for engagement.</li><li>He emphasizes the importance of structure, themes, and full-circle narratives in storytelling.</li><li>Hurwitz suggests bringing a brand's unique perspective to content creation for social media success.</li><li>The article provides insights on applying Disney storytelling techniques to social media marketing strategies.</li></ul>

10 storytelling tips from 10 years at Disney

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