The AI companionship market experienced rapid growth in the second half of 2024, but lags behind top-tier consumer app categories in revenue generation.
Asia-Pacific markets show strong monetization potential, despite having fewer installs.
Chinese companies dominate the AI companionship market, with 9 out of the top 13 apps.
AI companionship apps are evolving with advanced engagement strategies and hybrid business models, offering diverse companionship experiences beyond romance.