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5 Interesting Learnings From HubSpot at $2.5 Billion in ARR

  • HubSpot has reached $2.5 billion in ARR and continues to grow at an impressive rate.
  • Customer count is still growing at 23% with 228,000 customers.
  • HubSpot is balancing growth and profitability, with strong non-GAAP earnings.
  • Sales and marketing expenses are being slowly reduced, aiming for 30%-35% in the long term.

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