<ul><li>Prioritizing the mobile experience is crucial, with 78% of retail traffic occurring on smartphones.</li><li>Product managers should focus on refining mobile UX and utilizing features like biometric authentication.</li><li>Personalized push notifications can significantly improve engagement rates for ecommerce sites.</li><li>Creating a seamless online experience that mirrors in-person interactions can boost sales.</li><li>Including styled outfits and detailed product imagery enhances the virtual shopping experience.</li><li>Offering multiple delivery options, like one-hour delivery, can drive substantial revenue growth.</li><li>Feedback from frontline staff and customers can provide valuable insights for product improvements.</li><li>Utilizing AI to enhance customer experience, such as generating gift messages, can lead to conversion rate optimization wins.</li><li>Regularly visiting physical stores and gathering customer feedback helps align strategic initiatives with customer needs.</li><li>Ensuring a smooth checkout process and clarifying coupon code usage are essential for preventing user abandonment.</li></ul>

5 lessons learned from ecommerce product managers

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