<ul><li>Adam Robinson, CEO of Retention.com & RB2B, shares his experience with using LinkedIn to build a personal brand and the power of video content in building trust and affinity with the audience in the B2B space.</li><li>He emphasizes the value of retaining free users for organic distribution and building domain authority and discusses the concept of freemium product-led growth (PLG).</li><li>Adam highlights the potential of combining AI and influencer-type founders for bootstrapped startups to scale and compete with larger companies.</li><li>The podcast also touches upon the importance of offering a free product to build brand presence and the future prospects of AI and bootstrapping in achieving hyper-efficiency.</li></ul>

53: Adam Robinson - The power of LinkedIn for B2B from zero to one

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