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7 Things I Learned from Loren Padelford, CRO of $100m+ ARR Vertical SaaS Leader Slice
- Selling to small business owners requires adding real value and personalization.
- Selling to enterprise buyers is different from selling to small business owners.
- Small businesses want comprehensive solutions, not just point solutions.
- In vertical SaaS, aiming for 100% market share is possible.
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