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73% of iPhone users not sold on Apple Intelligence

  • 73% of iPhone users believe that Apple Intelligence features add little to no value.
  • 87% of Samsung Galaxy smartphone users believe that artificial intelligence features have no value to their experience.
  • Popular AI features among iPhone users include 'Writing Tools' (72%), 'Notification summaries' (54%), 'Priority Messages' (44.5%), 'Clean Up in Photos' (29.1%), and 'Smart Reply in Mail and Messages' (20.9%).
  • iPhone users show higher interest in mobile AI compared to Samsung users, with 47.6% of iPhone users considering AI features as an important deciding factor when buying a new phone.

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