Assetization is crucial for accelerating gen AI projects by reusing assets like code, data, and models.Maintaining digital assets in a central repository enhances efficiency, accelerates development, and fosters innovation.Scaling AI effectively involves assetizing code, insights, and resources to streamline operations and boost productivity.Sharing prompts and pre-configured agents is gaining importance in gen AI projects over technical details of training models.Brix, a solution by QuantumBlack Labs, centralizes assets for discoverability and accessibility in AI projects, reducing operating costs.Reusing assets can accelerate time-to-value, enhance solution quality, and mitigate risks in new GenAI projects.Promoting reuse at scale requires positive incentives, culture changes, and alignment of interests within organizations.A 'choose to use' philosophy, celebrating contributions, and fostering a culture of reuse are essential for sustainable asset reuse.Brix transforms how teams operate by integrating existing storage into a centralized, platform-agnostic solution for better business outcomes.The goal of Brix is to enable organizations to focus on reuse, streamline AI workflows, boost efficiency, and gain a competitive edge.