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AI-Powered Phishing Scams Are Evolving—Here’s How Businesses Can Fight Back

  • Phishing has become a major security concern for businesses, with AI-enhanced attacks posing significant risks.
  • Gartner's survey highlighted AI-based cyber threats as top emerging risks, emphasizing the need for protective measures.
  • To combat AI phishing, using AI for defense is essential, as stated by analyst Zeus Kerravla.
  • AI phishing attacks utilize personalization to deceive targets effectively, making them harder to detect.
  • Various evolving phishing trends like Quishing, 2-Step Phishing, Smishing, and BitB phishing pose serious threats.
  • Businesses must educate employees on spotting phishing red flags and implement safeguards like end-user training.
  • End-users should be cautious of QR code phishing, 2-step phishing techniques, and browser-in-the-browser attacks.
  • Implementing stringent policies, staying informed on cyber threats, and using security tools are crucial preventive measures.
  • Creating unique identification methods like safe words or codes can help verify authenticity and combat phishing risks.
  • AI tools like GenAI can enhance cybersecurity training and detection to mitigate the evolving threat landscape.

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