A naukri.com initiative
Digitaltrends
2w
311
Image Credit: Digitaltrends
Apple cuts App Store fees, but experts urge caution against new U.S. pricing guidelines
- Apple has made changes to its App Store pricing policy after facing an anticompetitive lawsuit filed by Epic Games in 2021.
- The changes allow developers to offer external payment methods without Apple taking a commission in the U.S., presenting cost benefits for both developers and consumers.
- Developers can now offer multiple payment options, including credit cards, ACH transfers, and even cryptocurrencies, without additional charges.
- Experts view the ruling as a positive move for developers globally, providing more freedom and potentially lower subscription costs for users.
- However, there are complexities to consider, like tax compliance and the potential friction for smaller developers implementing and maintaining new payment systems.
- Maintaining a seamless payment process for users remains crucial to prevent drop-offs during transactions after the changes.
- The ruling primarily affects subscription payments in the U.S., with potential for global reform to simplify payment flows on a worldwide scale.
- Apple's $1 trillion app payments market stronghold may face challenges amid legal battles and potential appeals to the court's decision.
- App developers and consumers are advised to proceed cautiously and stay updated on further developments in the coming months.
- The upcoming WWDC 2025 conference could shed light on Apple's plans regarding the new payment methods and legal disputes.
Read Full Article
18 Likes
For uninterrupted reading, download the app