Product is anything that delivers value to a user and must address customer pain points effectively.
Product management is the process of discovering a product that is valuable, usable, and feasible and focuses on solutions, not output.
Product Manager acts as a bridge between customers, business teams, and technical experts, and must understand customer needs, define product vision, prioritize features, collaborate across teams and measure outcomes.
Understanding customer needs is best achieved by direct interaction with users and gathering insights through techniques like customer interviews, surveys, and usability testing.
A successful product management requires a unique blend of empathy, strategy, and execution, as well as a deep understanding of customer needs and alignment across teams.
Prioritization is an art and the PM must ensure that the high-impact features are focused upon, considering the strategic goals, and technical constraints.
Metrics are a guide to continuous improvement and success metrics help PMs to track a product's impact, like user retention or increase in revenue.
Entering product management is challenging and rewarding and requires curiosity, empathy, and the drive to create an impact.
If you're considering product management, ground your efforts on identifying customer needs and embrace continuous learning, to build products that matter and deliver real value.
The mindset to fall in love with the problem and not the solution ensures that the focus remains on delivering value to the customer.