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Ask Teresa: Do Product Teams Really Ship Value Weekly?

  • Product teams new to discovery may find it challenging to integrate new activities into their weekly cadence due to perceiving discovery as a pre-delivery phase.
  • Adopting a continuous mindset for both discovery and delivery is crucial, integrating small discovery activities into weekly routines and shifting delivery efforts to smaller, more manageable tasks.
  • The ideal cadence for shipping value to customers is weekly or biweekly, but various factors like deployment environments, regulatory constraints, and organizational culture can impact this timeline.
  • Focusing on reducing work in progress and batch size can help increase the cadence of value delivery by addressing smaller opportunities iteratively.
  • Deconstructing big opportunities into smaller parts and using story mapping to design simple solutions are key strategies for increasing delivery velocity and addressing customer needs effectively.
  • Avoid getting pulled into a big project mindset and instead prioritize designing the smallest solution that can address the target opportunity to ship value quickly.
  • The goal is to build the muscle of continuously delivering value by deconstructing opportunities, creating simple solutions, and iterating based on customer feedback.
  • Aspire to ship value weekly while acknowledging that it takes time to improve the cadence, focusing on increasing velocity and streamlining delivery processes.

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